About Us

Who We Are

Wealth Effects is a wealth management firm with experienced financial advisors across the country. We work with individuals and families to assist them with financial challenges and goals. Wealth Effects' mission is to guide our clients through life’s many transitions through a disciplined process to optimize positive outcomes.
We understand the challenges families face today, from managing debt to saving for college or retirement, and these personal finance challenges can be overwhelming.
At Wealth Effects, we are committed to developing a personalized strategy utilizing our extensive experience, enhanced by cutting edge technology to help you achieve your goals. We believe in thinking “outside the box” and are not afraid to challenge conventional wisdom in our approach to investing and preserving wealth. Our work, commitment, and efforts are focused on you, your family, and your financial well-being.

35 Years of Experience

William (Bill) Liberti, Wealth Effects' CEO and founder, has 35 years of industry experience providing financial and wealth management services. Beginning his career at Shearson Lehman Brothers in 1987, Bill witnessed first-hand the “Black Monday - Crash of 1987” from the 103rd floor of the World Trade Center. This experience has influenced his risk mitigation strategies and provided a foundation for his investment philosophy.
Bill worked at C&M, Inc. from 2006 until 2021. Since then, he has built a team with the purpose to provide his clients with a breadth of financial guidance. In addition, he has developed the WealthFX1 process that he uses for life events like divorce, retirement, career change and more. WFX is a client-advisor approach which furnishes clients with a panoramic view of their unique financial situation and avenues to facilitate enriching their lives. In recognition of his passion for enriching his clients’ lives, Bill has been honored and named a Five Star Wealth Manager consecutively since 2013.

In 2021, Bill decided to open his own firm, and that is how Wealth Effects was born.

Our Philosophy and WealthFX Process

Guided by our conservative, proactive business philosophy, we have withstood the test of time in an often complex financial world. It is this stability and commitment to our clients that has allowed us to enjoy our enviable reputation as a service oriented wealth boutique.
Service remains the cornerstone of our strength. To provide our clients access to the most comprehensive and highest quality products and services we utilize Fidelity as our custodian, one of the leading investment firms in the world. This correspondent relationship, along with our people, seeks to provide unparalleled service,uncompromising choice, outstanding value along with extensive asset protection.
Our financial advisors are fiduciaries and act as unbiased guides, selecting from an extensive menu of “state of the art” products and services to implement sound investment strategies. This relationship-based approach allows us to provide advice you can count on from people you can trust. We assist our clients with a range of services including retirement planning, investment management, legacy planning, college planning, healthcare planning and tax minimization. Wealth Effects is a SEC registered RIA.